In all honesty I shouldn’t have to say this but I am shocked and surprised by the amount of times affiliates talk to me about not getting paid from merchants in a timely fashion, its terrible! It’s not that much of a surprise to hear affiliates say they haven’t been paid by merchant X for 5 months, that August!
Paying your suppliers on time will ensure a longer more profitable working relationship, nowhere is this truer than the world of affiliate marketing where there is still a whole host of successful …

Gossip has been rife over recent weeks and chatting to a few industry contacts a whisper of a merger between two well know networks seemed to be the talk of the town.  Today’s news that Digital Window has acquired the Newcastle based Perfiliate Ltd, better know to us as Buy.At, ended that speculation. This acquisition signals the formation of the UK’s biggest performance based marketing group. AOL purchased Buy At in 2008 for a whopping $125 million CASH!
What does this mean for affiliates?
An official statment sent to all affiliates signed up to Affiliate Window reads:
As …

The European Commission has ruled that Microsoft will have to begin offering its users a choice when it come to internet browsers. Microsoft announced that over the next few week it will be offering a “Web browser choice screen” that will offer users the choice of other internet browsers. This includes Safari, Firefox, Opera and Google Chrome.
Most of you reading this will probably be thinking, so what, I wouldn’t touch IE with a barge pole, no big deal. Millions of people in Europe are not quite as internet savy and will use …

The beginning of any New Year inevitably sees people look back over the previous year and forward to the next year. Predictions about the forthcoming year are always rife. What changes will take place? What new trends will appear? What will people be buying this year?
All questions I wish I had the answers to.
The focus of affiliate marketing is changing and as merchants become more switched on, questions about quality are being asked more and more. The last click wins model and multi channel attribution models are among the hot …

There are many forum posts and affiliate bloggers who are quick to point out when a merchant, network or agency are doing something wrong or not playing by the rules. I wanted to try and readdress the balance a little and share with you what I think affiliates are doing wrong and how I think they could help themselves.
Be a bit more open.
That’s it really, not a revolutionary concept by any means but something I feel affiliates need to understand and embrace. An agency or network is here to help …