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[2 Mar 2010 | No Comment | ]
Unsung Heroes of Affiliate Marketing – Part 7 – Helen Southgate

Tell us a little bit about yourself. Who are you and what do you do?
I’m Helen,  my role is senior online marketing manager at BSkyB. More specifically I work across the ppc search and affiliate channels.  I manage the in-house team for both these channels and work closely with the rest of the marketing team to ensure integration and online support for all campaigns.
What is your day to day role?
Every day is completely different. In general  I work with my teams to optimise both the PPC channel and affiliate channel …

Affiliates »

[2 Mar 2010 | No Comment | ]
New A4U Has Officially Launched

Our good friends over at A4U towers have been busy working on the launch of the new look site. It has officially launched today and I must say its a real Booby Dazzler (its a northern thing) It comes with a host of jazzy new features but don’t take my word for it, check it out for yourselves here.