This is exactly why I wanted to start this section, to celebrate people like James and let people know how vital someone like he is in the success of an affiliate programme. James will not win any awards at A4U, nor does he sit on the forum all day, but he should be celebrated for his contribution to affiliate marketing. His ideas and knowledge of, not just affiliate programmes, but technology and online as a whole, is second to none. He is always on hand to help affiliates with the more …

The beginning of any New Year inevitably sees people look back over the previous year and forward to the next year. Predictions about the forthcoming year are always rife. What changes will take place? What new trends will appear? What will people be buying this year?
All questions I wish I had the answers to.
The focus of affiliate marketing is changing and as merchants become more switched on, questions about quality are being asked more and more. The last click wins model and multi channel attribution models are among the hot …

The latest newspaper circulation figures have been published and they make for sombre reading. The Daily Mail is the only newspaper with a small year on year rise in sales, while the Star is the only other national newspaper who is growing their readership. The Star!!!!!
Even the nations favourite the Sun was down 1.25% when compared to December 2008, the Mirror took a huge hit and was down 9.01%. If the Sun does go the way of the Dodo then think of all those poor page three girls!
Other so called …

Bill Gates has now joined Twitter and within 48 hours has rocketed to 267,000 followers and has been added to 8,500 lists. Good stats Bill. You can follow the Microsoft founder here and please note that his account does bare the “Verified” badge so this is the real deal people.

Tell us a little bit about yourself. Who are you and what do you do?
I am Matt Swan and I am an Account Manager at dgm. I have been working at dgm since I graduated in 2006 and look after some of our key accounts.
Outside of work I am a bit of a football fanatic and have a season ticket at Spurs (for my sins!).
What is your day to day role?
I head up the key accounts team at dgm, taking care of some of our larger clients such as JD …